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Karla Baldelli

Karla Baldelli

Karla is an elite nonprofit fundraising executive with a 25-year career in mid-level and distinguished donor fundraising, engagement and stewardship for major nonprofits. Her experience includes transformational roles with JDRF, Coast Guard Foundation, American Heart Association, Arthritis Foundation, The Salvation Army and Susan G. Komen for the Cure. While at the American Heart Association, Karla built the first-ever mega-donor event, Honored Guest Day.  She designed the campaign architecture for the $100 million Mission Lifeline Campaign and conceived the AHA’s National Giving Society, Cor Vitae.

Karla brings strong leadership and strategic counsel for thoughtful, year-round donor experience strategies integrated throughout campaigns and giving channels. Her expertise is changing the culture of major donor programs, including educating staff with her proprietary training, the Power of the Donor Experience.  Since coming to RKD, she has implemented a holistic program - leading with data insights and centered on the donor experience and organizational execution - that results in more inspired giving and increased revenue.   

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4 strategies animal welfare orgs can use to reach new major donor audiences

Our recent Q1 animal welfare benchmarks revealed that organizations are con...

By |   Mid-Major Donors Animal Care
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How modeling and corporate partnerships can take your mission’s major donor pipeline to new heights

In my most recent blog on major donor pipeline growth, I shared how rescue ...

By |   Mid-Major Donors Missions
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How rescue missions can spur major donor pipeline growth

A few years ago, we wrote about how a decline in religion was impacting cha...

By |   Mid-Major Donors Missions
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How exactly do we build a fundraising program that drives stronger relationships?

Donor retention is always a hot topic in the nonprofit fundraising space. C...

By |   Donor Retention Fundraising Stewardship
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Meeting with a major donor and getting what you want

Missed our recent Fundraising Refreshments webinar on meeting with a major ...

By |   Mid-Major Donors
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How to maximize ROI for your next virtual event

It’s a common misconception that virtual events – while a great alternative...

By |   Events
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Make your mid-level donors feel like superheroes

In the last decade, we’ve seen a surge of superheroes soaring onto the silv...

By |   Mid-Major Donors Stewardship
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The secret to choosing the right platform for your virtual event

Events are a critical component to a successful fundraising plan, but last ...

By |   Events
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Virtual events: How to create an experience that transports donors from their homes

What comes to mind when you think of a virtual event?

By |   Mid-Major Donors Events
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Cracking the code to donor-advised funds

Donor-advised funds (DAFs) have grown in popularity over the last few years...

By |   Mid-Major Donors Donor-Advised Funds

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