Sustainer impact on retention rates
Let’s once again dive into the depths of the RKD Animal Care Benchmark, and...
In the world of Animal Care fundraising, donor retention isn’t just a nice-to-have—it’s the backbone of long-term impact. From one-time givers to passio[...]
As we move through the third quarter of 2025, the economic landscape remains complex. The good news is that donors (especially those with higher incomes[...]
Let’s once again dive into the depths of the RKD Animal Care Benchmark, and...
By Carl Brenner | Sustainer Donors Animal CareWe’ve made it to the end of the first Monthly Giving Awareness Week—and wha...
By Ronnie Richard | Sustainer DonorsLoyalty isn’t reserved just for best friends and golden retrievers. In the ...
By Jenn Thompson | Donor Retention Sustainer DonorsWhat if I told you there was a magic elixir to bring both stability and gro...
By Ronnie Richard | Data & Analytics Sustainer Donors Audience-FirstWe are now tracking monthly sustainer gifts in our Animal Care benchmark. T...
By Carl Brenner | Sustainer Donors Animal CareI grew up in a subscription household. My dad was a newspaper journalist fo...
By Carl Brenner | Sustainer Donors Animal CareAs we step into 2025, now is an ideal time to reflect on the highs and lear...
By Jennifer Bivens | Nonprofit Industry Sustainer DonorsIn 2022, animal welfare fundraising was impacted by inflation challenges an...
By David Miller | Sustainer Donors Animal CareWith 45% of donors enrolled in a monthly giving program, sustaining gifts a...
By Megan England | Sustainer DonorsMonthly donors—or sustainers—have long been touted as the fundraising jackp...
By Megan England | Sustainer DonorsRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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