Dr. Una Osili thinks about the next generation of nonprofit marketers

“Nonprofits have a lot of work ahead in terms of making sure that they stay...

Jeremy Berman thinks about innovation in Facebook

“We took the better part of a year just to unpack what was happening in soc...

Michelle Hurtado thinks about Google Grants and optimized web

“Nowadays, with online ads being more helpful to users around the world, pe...

Nate Andorsky thinks about behavioral science

“What are the social, emotional and cognitive factors that actually drive d...

Andrea Howe and Karla Baldelli think about trust in relationships

“What if you go into a conversation saying: My goal is not to close. My goa...

Shannon McCracken, Max Bunch and Josh McQueen think about the end of 2020

“The great thing about donors is that in general they’re optimistic – becau...

Google Analytics 4: How nonprofits should handle the switch

By now you’ve probably heard the news of Google’s latest announcement.

Justin Wheeler thinks about agility in marketing

“Organizations have made this pivot in an almost seamless manner and it has...

Cathy Folkes thinks about nonprofit data and risk management

Maribel Morey thinks about learning from philanthropy’s past

“Philanthropies and nonprofits are, by definition, there to serve the publi...