RKD GroupThinkers Blog | Mid-Major Donors

Year-end success starts now

If your organization waits until September or October to start thinking abo...

By Jarred Schremmer | Mid-Major Donors Year-End Giving Donor-Advised Funds

5 best practices for building a more intentional mid-level donor program for The Salvation Army

For many Salvation Army organizations, the conversation around fundraising ...

By Renee Falconer | Mid-Major Donors The Salvation Army

Corporate giving: How to build authentic, strategic partnerships

As 6% of total giving, corporate dollars may represent a small slice of the...

By Fiona Cunningham | Mid-Major Donors Corporate giving

Take these steps to structure a successful mid-major program

Understanding how to communicate effectively is essential to building meani...

By Fiona Cunningham | Mid-Major Donors

Turn mid-level donors into superstars: Accelerate your fundraising potential

Mid-level donors are often the unsung heroes of nonprofit fundraising, yet ...

By Tamara Wheeler | Fundraising Mid-Major Donors

Do you have a plan to reach these critical audiences?

As fundraising professionals, we all strive to deepen relationships with ou...

By Eddy Camas | Mid-Major Donors Nonprofit Industry

The art and science of naming mid-level donor programs

In the nonprofit fundraising world, the topic of naming conventions for mid...

By Max Bunch | Mid-Major Donors

Major donors: 3 animal welfare organizations that are getting it right

Animal welfare organizations are going through a transformative time in the...

By Lisa Rossi | Mid-Major Donors Stewardship Animal Care

Help your hospital’s mid-level program reach its full potential

Mid-level giving is an area of untapped potential for most nonprofits, but ...

By Stephanie Kirk | Mid-Major Donors Health & Hospitals

4 strategies animal welfare orgs can use to reach new major donor audiences

Our recent Q1 animal welfare benchmarks revealed that organizations are con...

By Karla Baldelli | Mid-Major Donors Animal Care

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