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What Gen X’s giving behavior reveals about channel integration

Classically known as the “forgotten middle children,” Generation X has been...

By |   Trends Strategy Multichannel
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Gen X is ready to be the next great giving generation

Generation X can no longer be ignored by nonprofits. In fact—propelled by t...

By |   Trends Strategy Multichannel Fundraising Data & Analytics
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The benefits of a full-service marketing agency

Maybe I’m just in a holiday mindset, but browsing through a host of tech an...

By |   Multichannel Data & Analytics
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Nonprofits can make this a December to remember

December is close. And – in keeping with the overarching theme of 2020 – we...

By |   Trends COVID-19 Multichannel Year-End Giving
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New donor retention: Let’s go back to the basics

Nonprofit organizations work so hard to bring in new donors. But what good ...

By |   Donor Retention Multichannel Stewardship
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2020 election: Adjusting your nonprofit fundraising strategy

We have never seen a year quite like 2020. That’s putting it lightly.

By |   Digital Fundraising Multichannel Election
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Food banks: Planning ahead for the rest of 2020

We can all agree that 2020 has been a challenging year on many levels for n...

By |   Trends COVID-19 Multichannel Food Bank
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Back to the basics: Pivoting your fundraising strategy without in-person events

The arrival of COVID-19 in North America was marked by a series of event po...

By |   COVID-19 Multichannel Fundraising Animal Welfare
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Data integration: See the full picture of your fundraising program

You’re probably tired of hearing about the importance of data integration. ...

By |   Data Privacy Multichannel Data & Analytics
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Gift catalogs: You don’t need a goat for symbolic giving

You might be thinking that interest in gift catalogs fell off years ago, wi...

By |   Direct Mail Fundraising Multichannel Gift Catalog

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