6 proven tips to keep donors on your landing pages
For many nonprofit organizations, it’s easy to focus on producing content t...
In the fundraising space, emotionally connecting with donors and prospects is essential. And video provides a medium of connection that few other types [...]
Google Analytics (GA) is a powerful tool for nonprofit marketers looking to measure the impact and efficiency of their online campaigns. It’s easily one[...]
For many nonprofit organizations, it’s easy to focus on producing content t...
By Jenn Thompson | Optimization Digital FundraisingYou may remember a recent blog post I shared to put some of the basics of w...
By Charles Watts | Optimization Digital FundraisingBy now you’re probably aware of the importance of an optimized website. Sea...
By Charles Watts | Optimization Digital FundraisingEMAIL DO's You’re sending emails, but are they reaching full potential? Tip...
By Jenn Thompson | Trends Optimization Digital Fundraising Strategy Food Bank46% of donors report that a lack of connection would cause them to give les...
By Justin McCord | Optimization Digital Fundraising Strategy Donor Lifecycle Donor Retention User Experience CultivationThroughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingThe government shutdown began December 22, 2018 and started to leave a sign...
By Jenn Thompson | Trends Optimization Digital Fundraising Strategy Disaster Food BankWith the turn of each calendar year, digital marketers must evaluate what’s...
By Justin McCord | Trends Optimization Digital Fundraising Nonprofit IndustryWhy are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationFewer than half of donors made repeat gifts to U.S. organizations in the pa...
By Max Bunch | Optimization Donor Lifecycle Donor Retention Stewardship Acquisition Cultivation
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