Major donors are researching you! Do you pass the ‘headline test’?
Does your nonprofit pass the headline test?
For nonprofits, the path between a donor’s question and your mission’s answer is changing fast. Search engines—once reliable funnels of traffic to your [...]
As we move through the third quarter of 2025, the economic landscape remains complex. The good news is that donors (especially those with higher incomes[...]
Does your nonprofit pass the headline test?
By Katie Gordon-Wheat | Mid-Major DonorsRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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