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Mitchell Chokas

Mitchell Chokas

Mitchell Chokas has been guiding organizations through the fog of search engine optimization (SEO) since 2017. As SEO Supervisor at RKD Group, he helps nonprofits maximize their website traffic through dynamic SEO strategies that adapt to the ever-changing landscape of organic search. Mitchell loves the challenge that SEO brings in trying to match the psychology behind search intent to the science of algorithms.

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  Kristen McCool

Lapsed recapture: Your best new donors might be the ones you lost

We all know new donor acquisition has been a challenge. And while we see signs of acquisition stabilizing this year, it’s not the only game in town to g[...]

Strategy Direct Mail Fundraising Data & Analytics Audience-First
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Posts by Mitchell Chokas

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Google brings AI to search—what nonprofits need to know

There seems to be a new announcement about AI every day, so it can be chall...

By Mitchell Chokas |   Digital Fundraising SEO Data & Analytics
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SEO terms every nonprofit marketer should know

While digital transformation has been on the rise for nonprofits over the l...

By Mitchell Chokas |   SEO
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What does Google's MUM update mean for your nonprofit's SEO strategy?

If you keep tabs on the SEO space, you may have heard rumblings of yet anot...

By Mitchell Chokas |   Digital Fundraising SEO
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How Google’s latest broad core update will affect nonprofits’ SEO efforts

Just in time for the holidays, Google has announced the release of yet anot...

By Mitchell Chokas |   SEO

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Finding balance and setting boundaries with Katy Jordan
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Lapsed recapture: Your best new donors might be the ones you lost
 Strategy  Direct Mail Fundraising  Data & Analytics  Audience-First
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