---
title: RKD GroupThinkers Blog | Mitchell Chokas
description: Mitchell Chokas has been guiding organizations through the fog of search engine optimization (SEO) since 2017. As SEO Supervisor at RKD Group, he helps nonprofits maximize their website traffic through dynamic SEO strategies that adapt to the ever-changing landscape of organic search. Mitchell loves the challenge that SEO brings in trying to match the psychology behind search intent to the science of algorithms.
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## Mitchell Chokas
Mitchell Chokas has been guiding organizations through the fog of search engine optimization (SEO) since 2017. As SEO Supervisor at RKD Group, he helps nonprofits maximize their website traffic through dynamic SEO strategies that adapt to the ever-changing landscape of organic search. Mitchell loves the challenge that SEO brings in trying to match the psychology behind search intent to the science of algorithms.
## Featured Post
[Lori Collins](https://blog.rkdgroup.com/author/lori-collins)
## [Why fundraising's record first half doesn't feel like one](https://blog.rkdgroup.com/why-fundraisings-record-first-half-doesnt-feel-like-one)
Our 2026 Mid-Year Benchmark Report is out, and the top line is genuinely good news: Mid-year revenue reached $1.86 billion—a 10-year high, up 51% over 2\[...\]
[Fundraising](https://blog.rkdgroup.com/topic/fundraising) [Nonprofit Industry](https://blog.rkdgroup.com/topic/nonprofit-industry) [Data & Analytics](https://blog.rkdgroup.com/topic/data-analytics)
[Read More](https://blog.rkdgroup.com/why-fundraisings-record-first-half-doesnt-feel-like-one)
[Lori Collins](https://blog.rkdgroup.com/author/lori-collins)
## [Why fundraising's record first half doesn't feel like one](https://blog.rkdgroup.com/why-fundraisings-record-first-half-doesnt-feel-like-one)
Our 2026 Mid-Year Benchmark Report is out, and the top line is genuinely good news: Mid-year revenue reached $1.86 billion—a 10-year high, up 51% over 2\[...\]
[Fundraising](https://blog.rkdgroup.com/topic/fundraising) [Nonprofit Industry](https://blog.rkdgroup.com/topic/nonprofit-industry) [Data & Analytics](https://blog.rkdgroup.com/topic/data-analytics)
[Read More](https://blog.rkdgroup.com/why-fundraisings-record-first-half-doesnt-feel-like-one)
## Recent Posts
### Posts by Mitchell Chokas
[Read More](https://blog.rkdgroup.com/ai-seo-marketing-nonprofits) OR SHARE THIS ARTICLE:
## [AI SEO marketing: Why nonprofits need to prepare for AI search now](https://blog.rkdgroup.com/ai-seo-marketing-nonprofits)
A lot of nonprofits I talk to are understandably overwhelmed when asked abo...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [Digital Fundraising](https://blog.rkdgroup.com/topic/digital-fundraising) [SEO](https://blog.rkdgroup.com/topic/seo)
[Read More](https://blog.rkdgroup.com/the-new-fundraising-frontier-ai-has-created-a-dual-web-for-search) OR SHARE THIS ARTICLE:
## [The new fundraising frontier: AI has created a ‘Dual Web’ for search](https://blog.rkdgroup.com/the-new-fundraising-frontier-ai-has-created-a-dual-web-for-search)
For nonprofits, the path between a donor’s question and your mission’s answ...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [Digital Fundraising](https://blog.rkdgroup.com/topic/digital-fundraising) [SEO](https://blog.rkdgroup.com/topic/seo)
[Read More](https://blog.rkdgroup.com/google-i/o-2025-what-nonprofits-need-to-know) OR SHARE THIS ARTICLE:
## [Google I/O 2025: What nonprofits need to know](https://blog.rkdgroup.com/google-i/o-2025-what-nonprofits-need-to-know)
At this year’s Google I/O, AI stole the spotlight—with major updates that w...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [Digital Fundraising](https://blog.rkdgroup.com/topic/digital-fundraising) [SEO](https://blog.rkdgroup.com/topic/seo) [Data & Analytics](https://blog.rkdgroup.com/topic/data-analytics)
[Read More](https://blog.rkdgroup.com/google-brings-ai-to-search-what-nonprofits-need-to-know) OR SHARE THIS ARTICLE:
## [Google brings AI to search—what nonprofits need to know](https://blog.rkdgroup.com/google-brings-ai-to-search-what-nonprofits-need-to-know)
There seems to be a new announcement about AI every day, so it can be chall...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [Digital Fundraising](https://blog.rkdgroup.com/topic/digital-fundraising) [SEO](https://blog.rkdgroup.com/topic/seo) [Data & Analytics](https://blog.rkdgroup.com/topic/data-analytics)
[Read More](https://blog.rkdgroup.com/seo-terms-every-nonprofit-marketer-should-know) OR SHARE THIS ARTICLE:
## [SEO terms every nonprofit marketer should know](https://blog.rkdgroup.com/seo-terms-every-nonprofit-marketer-should-know)
While digital transformation has been on the rise for nonprofits over the l...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [SEO](https://blog.rkdgroup.com/topic/seo)
[Read More](https://blog.rkdgroup.com/what-does-googles-mum-update-mean-for-your-nonprofits-seo-strategy) OR SHARE THIS ARTICLE:
## [What does Google's MUM update mean for your nonprofit's SEO strategy?](https://blog.rkdgroup.com/what-does-googles-mum-update-mean-for-your-nonprofits-seo-strategy)
If you keep tabs on the SEO space, you may have heard rumblings of yet anot...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [Digital Fundraising](https://blog.rkdgroup.com/topic/digital-fundraising) [SEO](https://blog.rkdgroup.com/topic/seo)
[Read More](https://blog.rkdgroup.com/how-googles-latest-broad-core-update-will-affect-nonprofits-seo-efforts) OR SHARE THIS ARTICLE:
## [How Google’s latest broad core update will affect nonprofits’ SEO efforts](https://blog.rkdgroup.com/how-googles-latest-broad-core-update-will-affect-nonprofits-seo-efforts)
Just in time for the holidays, Google has announced the release of yet anot...
By [Mitchell Chokas](https://blog.rkdgroup.com/author/mitchell-chokas) | [SEO](https://blog.rkdgroup.com/topic/seo)
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