Developing a mid-level donor program
Many nonprofits have either neglected or mismanaged their mid-level donors....
Before making RKD Group my home, I spent my career in the nonprofit sector. That included leading marketing and annual giving at the University of Conne[...]
Charitable giving doesn’t happen in a single experience—with a few rare exceptions.
Many nonprofits have either neglected or mismanaged their mid-level donors....
By Max Bunch | Donor Retention Mid-Major Donors
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