2020 election: Adjusting your nonprofit fundraising strategy
We have never seen a year quite like 2020. That’s putting it lightly.
In the fundraising space, emotionally connecting with donors and prospects is essential. And video provides a medium of connection that few other types [...]
Google Analytics (GA) is a powerful tool for nonprofit marketers looking to measure the impact and efficiency of their online campaigns. It’s easily one[...]
We have never seen a year quite like 2020. That’s putting it lightly.
By Max Bunch | Digital Fundraising Multichannel ElectionWe recently discussed the rise in popularity of donor-advised funds (DAFs) ...
By Max Bunch | COVID-19 Mid-Major Donors Donor-Advised FundsEver since COVID-19 became a national emergency in mid-March, two words hav...
By Max Bunch | COVID-19 Multichannel Nonprofit IndustryAs we head into 2020, there may not be a hotter trend in the fundraising wo...
By Max Bunch | Donor Retention Mid-Major Donors Donor-Advised FundsFewer than half of donors made repeat gifts to U.S. organizations in the pa...
By Max Bunch | Optimization Donor Lifecycle Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall ...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationThe donor lifecycle is a lens on your donor database that allows you to vie...
By Max Bunch | Donor Lifecycle Donor Retention Stewardship CultivationDigital fundraising is a game changer for nonprofits and continues to evolv...
By Max Bunch | Trends Direct Mail Fundraising Multichannel Fundraising Mid-Major DonorsMany nonprofits have either neglected or mismanaged their mid-level donors....
By Max Bunch | Donor Retention Mid-Major Donors
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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