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Hayley Smith

Hayley Smith

With over a decade of experience in digital fundraising and marketing, Hayley is an expert at crafting strategies across channels to build relationships with donors and help organizations increase their reach. She has been with RKD since 2019 and helps guide the overall digital strategy for her clients.

Featured Post

  Anne Lobban

Nonprofits must adapt to today’s donor acquisition challenges

Ask any nonprofit development director, “How’s your direct mail program going?” and your answer will probably sound a bit like, “Well, we’re not bringin[...]

Strategy Acquisition Data & Analytics
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Recent Posts

Posts by Hayley Smith

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Peer-to-peer texting: A new way to reach donors

We’ve all gotten one of those annoying political texts that urge you to vot...

By Hayley Smith |   Digital Fundraising Donor Retention
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20 do’s and don’ts for disaster preparedness

Disasters: they always seem to strike at the worst times—like when you’re o...

By Hayley Smith |   Digital Fundraising Disaster

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