How do you measure influence?
Digital display ads are effective, flexible, and a great way to target spec...
In the world of nonprofit fundraising, every dollar counts. But what if there were a way to double your donations without asking your donors to dig deep[...]
The U.S. government shut down on Oct. 1, 2025. That means federal offices have gone dark, paychecks have paused, and uncertainty is rippling through man[...]
Digital display ads are effective, flexible, and a great way to target spec...
By Shane Thornal | Digital Fundraising Conversion Attribution Digital MediaYour digital fundraising growth is directly tied to the effectiveness of yo...
By RKD Group | Optimization Digital Fundraising Conversion Donation PagesThe General Data Protection Regulation (GDPR) is a standard data protection...
By Justin McCord | Data Privacy Digital Fundraising GDPRFundraising appeal emails, or eAppeals, are essential to any nonprofit’s di...
By Jenn Thompson | Optimization Digital Fundraising Conversion Email CultivationNonprofit fundraisers and marketers need to sharpen their digital strategy ...
By Jarred Schremmer | Digital Fundraising Facebook Digital Media Social Media“How are we going to hit our aggressive goals this year?”
By Justin McCord | Trends Digital Fundraising Nonprofit IndustryIn 2019, Google announced one of the biggest Ad Grants policy changes we ha...
By Ashley Walker | Google Grant Management Digital Fundraising Digital MediaIn general, it’s good to outline a year of planned fundraising campaigns an...
By Jenn Thompson | Optimization Digital Fundraising Email CultivationWhen you first get $10,000 in Google Grant advertising credits, you’re goin...
By Jarred Schremmer | Google Grant Management Optimization Digital Fundraising Conversion Digital Media
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