Digital fundraising trends (and recommendations) for 2022
The velocity of change has increased for everyone in the last 22 months sin...
The foundation to successful fundraising today is data. With a clean data file, you’re able to reach the right donors at the right time—with the most ef[...]
The velocity of change has increased for everyone in the last 22 months sin...
By Justin McCord | Trends Digital FundraisingGeneration X can no longer be ignored by nonprofits. In fact—propelled by t...
By Justin McCord | Trends Strategy Multichannel Fundraising Data & AnalyticsIn this special Groupthinkers interview, I had the opportunity to sit down ...
By Justin McCord | COVID-19 Mid-Major Donors EventsAs creatures of habit, many of us are still trying to wrap our heads around...
By Justin McCord | COVID-19 Mid-Major Donors EventsAmid all the year-end giving and holiday celebrations, the new year is also...
By Justin McCord | Trends Nonprofit IndustryFor more than a century, the last two months of the year has been associate...
By Justin McCord | Multichannel Fundraising Leadership Year-End GivingThe Fundraising Effectiveness Project just released their Quarterly Fundrai...
By Justin McCord | Donor Retention Multichannel Fundraising Leadership Nonprofit Industry Data & AnalyticsA recently released report, produced by Wiland, The NonProfit Times and The...
By Justin McCord | Trends Digital Fundraising Strategy Digital Media46% of donors report that a lack of connection would cause them to give les...
By Justin McCord | Optimization Digital Fundraising Strategy Donor Lifecycle Donor Retention User Experience CultivationThroughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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