Omnichannel is not audience-first
I’ve had lots of conversations about audience-first fundraising and marketi...
Before making RKD Group my home, I spent my career in the nonprofit sector. That included leading marketing and annual giving at the University of Conne[...]
Charitable giving doesn’t happen in a single experience—with a few rare exceptions.
I’ve had lots of conversations about audience-first fundraising and marketi...
By Jarred Schremmer | Strategy Donor Lifecycle Multichannel Data & AnalyticsRoughly a year ago, right before the Bridge conference, I penned an op-ed i...
By Chris Pritcher | Strategy Nonprofit Industry Data & AnalyticsVice President of Technology Charles Lehosit shared tips for using AI tools...
By RKD Group | Optimization Digital Fundraising Strategy FundraisingAsk any nonprofit development director, “How’s your direct mail program goi...
By Anne Lobban | Strategy Acquisition Data & AnalyticsMany relief and development organizations have received unprecedented suppo...
By Rapinder Dhinsa | Strategy Fundraising Humanitarian ActionThe United States is getting more diverse, and that means nonprofit organiz...
By Mario Salman | Strategy Acquisition CreativeSince its founding, the United States has often been referred to as a “melt...
By Jenn Thompson | Strategy Acquisition CreativeGrateful patient programs are an important source of new donors for many ho...
By Cara Marinelli | Strategy Health & Hospitals2022 was a great year for nonprofit fundraising and marketing. From innovat...
By RKD Group | Strategy FundraisingIn the last two years, QR codes have made quite the comeback.
By Lianne Raices | Strategy Multichannel
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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