Perception matters: What nonprofits can do with GivingTuesday’s new insights on community generosity
GivingTuesday’s latest analysis on “The Perception Effect” confirms somethi...
GivingTuesday’s latest analysis on “The Perception Effect” confirms something many in the nonprofit space have probably felt firsthand: When people see [...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
GivingTuesday’s latest analysis on “The Perception Effect” confirms somethi...
By Glenn McKinney | Trends Nonprofit Industry Acquisition Giving TuesdayWhat journey do you take your donors on? Is it different based on the audie...
By Glenn McKinney | MissionsThe COVID-19 pandemic has dramatically changed rescue missions in many ways...
By Glenn McKinney | Trends Fundraising MissionsI wrote recently about how life transformation ministries across the countr...
By Glenn McKinney | Fundraising Brand MissionsIn a year of so much hardship, I know many of us in the rescue mission worl...
By Glenn McKinney | COVID-19 Data & Analytics MissionsWhen Jesus first began his search for disciples, he met a pair of fishermen...
By Glenn McKinney | MissionsSince I began my fundraising career more than 20 years ago, the holiday sea...
By Glenn McKinney | Donor Retention StewardshipThe COVID-19 pandemic and economic crisis impacted us all, but those experi...
By Glenn McKinney | Brand MissionsAcross the United States, people experiencing homelessness are the most exp...
By Glenn McKinney | COVID-19 Multichannel MissionsDoes it seem like you’re rowing against the waves trying to reach donors? D...
By Glenn McKinney | Trends Nonprofit Industry MissionsRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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