Major donors are researching you! Do you pass the ‘headline test’?
Does your nonprofit pass the headline test?
Every touchpoint with donors should reinforce their identity as part of your community and affirm that their actions matter. Do they feel known? Do they[...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
Does your nonprofit pass the headline test?
By Katie Gordon-Wheat | Mid-Major DonorsMissed our recent Fundraising Refreshments webinar on meeting with a major ...
By Karla Baldelli | Mid-Major DonorsI always like to say that Major Gift Officers have one of the most fun job ...
By Fiona Cunningham | Mid-Major DonorsIn the last decade, we’ve seen a surge of superheroes soaring onto the silv...
By Karla Baldelli | Mid-Major Donors Stewardship“What if you go into a conversation saying: My goal is not to close. My goa...
By RKD Group | Podcast Mid-Major DonorsWhat comes to mind when you think of a virtual event?
By Karla Baldelli | Mid-Major Donors EventsDonor-advised funds (DAFs) have grown in popularity over the last few years...
By Karla Baldelli | Mid-Major Donors Donor-Advised FundsOne of the biggest trends that has stood out during the COVID-19 pandemic i...
By Chris Thomas | Trends COVID-19 Mid-Major Donors Nonprofit IndustryGalas. Walkathons. Major donor stewardship events.
By Karla Baldelli | Mid-Major Donors EventsWhenever emergencies arise, nonprofit fundraisers frequently find themselve...
By RKD Group | COVID-19 Mid-Major Donors Planned Giving
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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