Emails that move you: The science of emotion in subject lines
Emotion drives charity.
On this episode of the RKD Group: Thinkers podcast, we’re thrilled to welcome T. Clay Buck, a seasoned expert in nonprofit fundraising and communication[...]
In the ever-evolving landscape of nonprofit fundraising, it’s clear that the traditional channel-first mindset is no longer sufficient. For too long, we[...]
Emotion drives charity.
By Jenn Thompson | Digital FundraisingA few years ago, we wrote about how a decline in religion was impacting cha...
By Karla Baldelli | Mid-Major Donors MissionsWe’ve all gotten one of those annoying political texts that urge you to vot...
By Hayley Smith | Digital Fundraising Donor RetentionLet’s be honest: New donor acquisition is tough.
By RKD Group | Acquisition Data & AnalyticsIf you’re a food bank fundraiser, “people-first language” and DEI principle...
By Tonie Howard | Food Banks CreativeRKD just released our 2023 Animal Welfare Benchmark Report. Each year, this...
By David Miller | Trends Animal CareBy now, you’ve probably had a chance to review our 2023 Rescue Mission Benc...
By Heidi Riehl | MissionsRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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