Using data to guide you through the pathway of acquisition
As Abraham Lincoln said, “The best way to predict the future is to create i...
In the world of nonprofit fundraising, every dollar counts. But what if there were a way to double your donations without asking your donors to dig deep[...]
The U.S. government shut down on Oct. 1, 2025. That means federal offices have gone dark, paychecks have paused, and uncertainty is rippling through man[...]
As Abraham Lincoln said, “The best way to predict the future is to create i...
By Thalamus "T" Hill | COVID-19 Acquisition Data & AnalyticsCooperative databases (better known as co-ops) are a valuable tool for acqu...
By Anne Lobban | Direct Mail Fundraising AcquisitionWe’ve stressed the importance of staying the course despite evidence of an ...
By Anne Lobban | Direct Mail Fundraising AcquisitionAfter 43 years in direct-response fundraising there’s one thing I will neve...
By Tim Kersten | COVID-19 Direct Mail Fundraising AcquisitionWhy are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition Cultivation
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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