Direct mail: The power of your offer
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We’re excited to relaunch our podcast, RKD Group: Chat, now hosted by Nipa Eason, Creative Director at RKD Group. RKD Group: Chat brings you behind the [...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
Why are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationYour digital fundraising growth is directly tied to the effectiveness of yo...
By RKD Group | Optimization Digital Fundraising Conversion Donation PagesFundraising appeal emails, or eAppeals, are essential to any nonprofit’s di...
By Jenn Thompson | Optimization Digital Fundraising Conversion Email CultivationIn general, it’s good to outline a year of planned fundraising campaigns an...
By Jenn Thompson | Optimization Digital Fundraising Email CultivationWhen you first get $10,000 in Google Grant advertising credits, you’re goin...
By Jarred Schremmer | Google Grant Management Optimization Digital Fundraising Conversion Digital Media
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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