Layering your digital media strategy ahead of year-end
What if I told you the most successful year-end fundraising strategies begi...
We’re excited to relaunch our podcast, RKD Group: Chat, now hosted by Nipa Eason, Creative Director at RKD Group. RKD Group: Chat brings you behind the [...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
What if I told you the most successful year-end fundraising strategies begi...
By Alexis Shankle | Conversion Year-End Giving Digital MediaEvery year, a new shiny toy comes around that everyone jumps to integrate i...
By Shane Thornal | Conversion Digital Media“When you think about an optimization program, it’s all about solving probl...
By RKD Group | Podcast Conversion Strategy Data & AnalyticsChinLin Pan contributed to this report. Digital advertising is a versatile,...
By Ashley Walker | Conversion Digital MediaThe COVID-19 pandemic continues its slow spread across the U.S., and nonpro...
By Shane Thornal | Conversion COVID-19 Digital MediaThe more we’re learning about this novel coronavirus sweeping the globe, th...
By Shane Thornal | Trends Conversion COVID-19 Digital MediaDigital display ads are effective, flexible, and a great way to target spec...
By Shane Thornal | Digital Fundraising Conversion Attribution Digital MediaYour digital fundraising growth is directly tied to the effectiveness of yo...
By RKD Group | Optimization Digital Fundraising Conversion Donation PagesFundraising appeal emails, or eAppeals, are essential to any nonprofit’s di...
By Jenn Thompson | Optimization Digital Fundraising Conversion Email CultivationWhen you first get $10,000 in Google Grant advertising credits, you’re goin...
By Jarred Schremmer | Google Grant Management Optimization Digital Fundraising Conversion Digital Media
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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