Performance creative: We’re all just guessing until we test
“You’re probably wrong.”
Traditionally, summer has become a slower time for organizations that depend on fundraising. People are often on vacation, students are out of school, a[...]
At this year’s Google I/O, AI stole the spotlight—with major updates that will reshape how users search, how ads are delivered and how marketers measure[...]
“You’re probably wrong.”
By Chris Weiland | CreativeRKD’s 2023 Food Bank Benchmarks are in.
By Tonie Howard | Trends Food BanksWhen I first sat down to write this blog post, I considered listing the pro...
By Dawn Beall | Management LeadershipWe’ve written before about how rescue missions are transforming their brand...
By Heidi Riehl | Missions CreativePersonalization is a hot topic in today’s fundraising space. And while some...
By Steve Caldwell | Data & AnalyticsIn 2022, animal welfare fundraising was impacted by inflation challenges an...
By David Miller | Sustainer Donors Animal CareRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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