Dr. Una Osili thinks about the next generation of nonprofit marketers
“Nonprofits have a lot of work ahead in terms of making sure that they stay...
For nonprofits, the path between a donor’s question and your mission’s answer is changing fast. Search engines—once reliable funnels of traffic to your [...]
As we move through the third quarter of 2025, the economic landscape remains complex. The good news is that donors (especially those with higher incomes[...]
“Nonprofits have a lot of work ahead in terms of making sure that they stay...
By RKD Group | Podcast Nonprofit IndustryDisasters: they always seem to strike at the worst times—like when you’re o...
By Hayley Simpson | Digital Fundraising Food Banks Data & Analytics Missions Animal Care The Salvation ArmyWe’re all familiar with out-of-home (OOH) advertising – billboards, signs, ...
By Mario Salman | Digital Fundraising CreativeYou may remember a recent blog post I shared to put some of the basics of w...
By Charles Watts | Optimization Digital FundraisingIn the last decade, we’ve seen a surge of superheroes soaring onto the silv...
By Karla Baldelli | Mid-Major Donors StewardshipIf you’ve been in the fundraising game for a while, you have likely heard t...
By Adam Weinger | Digital Fundraising Donation Pages“We took the better part of a year just to unpack what was happening in soc...
By RKD Group | Podcast Facebook Social MediaDid you know organic search is responsible for driving 53% of web traffic?
By Ashley Walker | Digital Fundraising SEOThe nonprofit industry accounts for 10 percent of all mail volume in the U....
By Tim Kersten | Direct Mail Fundraising Nonprofit Industry Postal ServiceIn a year of so much hardship, I know many of us in the rescue mission worl...
By Glenn McKinney | COVID-19 Data & Analytics MissionsRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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