Food bank generational giving analysis reveals insights on Gen X
Our recent study, The Nonprofit Marketer’s Guide to Gen X, illustrates that...
For nonprofits, the path between a donor’s question and your mission’s answer is changing fast. Search engines—once reliable funnels of traffic to your [...]
As we move through the third quarter of 2025, the economic landscape remains complex. The good news is that donors (especially those with higher incomes[...]
Our recent study, The Nonprofit Marketer’s Guide to Gen X, illustrates that...
By Lynn Howes | Trends Food Banks Data & AnalyticsWe hear a lot about data-driven fundraising throughout the industry. That’s...
By George Zhang | Data & AnalyticsClassically known as the “forgotten middle children,” Generation X has been...
By Amanda Wasson | Trends Strategy MultichannelIn today’s giving landscape, matching gifts have become a vital part of a s...
By Adam Weinger | Digital Fundraising Donation PagesWe've heard it all before—predictions about the end of email marketing. Aft...
By Charles Lehosit | Digital Fundraising EmailOne of the hazards of working in the nonprofit industry is the turnover rat...
By Trent Johnson | Data & AnalyticsWe all know animal welfare organizations—like so many nonprofits—had to ada...
By David Miller | Animal CareGeneration X can no longer be ignored by nonprofits. In fact—propelled by t...
By Justin McCord | Trends Strategy Multichannel Fundraising Data & AnalyticsLove it or hate it, TikTok has quickly become one of the most popular socia...
By Jenn Thompson | Trends Digital Fundraising Social MediaIt’s a common misconception that virtual events – while a great alternative...
By Karla Baldelli | Events
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