10 audiences you didn’t know your nonprofit had
How do you know what you don’t know?
As we roll past April Drools Day (a playful nod in the animal care world), it’s clear the world around us isn’t slowing down — changes are coming quicke[...]
Direct mail acquisition has faced a bumpy road over the last several years.
How do you know what you don’t know?
By Jenn Thompson | Digital Fundraising Multichannel Data & Analytics Audience-FirstGivingTuesday 2024—all I can say is, “Wow!”
By Jenn Thompson | Digital Fundraising Digital Media Giving TuesdayThe numbers are in for GivingTuesday 2023, and the results are … well … mix...
By Jenn Thompson | Digital Fundraising Giving TuesdayLet’s think back to 2020.
By Jenn Thompson | Digital Fundraising Food BanksSince its founding, the United States has often been referred to as a “melt...
By Jenn Thompson | Strategy Acquisition CreativeEmotion drives charity.
By Jenn Thompson | Digital FundraisingIn the last year, digital maturity has become a hot topic in the nonprofit ...
By Jenn Thompson | Digital FundraisingThe news media has featured huge donations to charity since the days of Car...
By Jenn Thompson | Digital FundraisingEmail marketing has grown exponentially in the last five years.
By Jenn Thompson | Digital Fundraising EmailI recently wrote about the importance of building a mature digital program ...
By Jenn Thompson | Digital Fundraising SEO Donation Pages EmailRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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