Co-targeting: The simple step your channels will thank you for
Let’s face it: Fundraising isn’t exactly on the cutting edge of innovation....
I have spent decades walking alongside missions that do extraordinary work. In recent years, mission leaders share the same quiet frustration: Their com[...]
Every year we say digital is getting more complex. In 2026, that stops being an observation and becomes the strategy.
Let’s face it: Fundraising isn’t exactly on the cutting edge of innovation....
By Shane Thornal | Direct Mail Fundraising Digital MediaFundraising in a pandemic has taught us a lot of things. From the switch to...
By Shane Thornal | Trends Digital MediaEvery year, a new shiny toy comes around that everyone jumps to integrate i...
By Shane Thornal | Conversion Digital MediaThe COVID-19 pandemic continues its slow spread across the U.S., and nonpro...
By Shane Thornal | Conversion COVID-19 Digital MediaThe more we’re learning about this novel coronavirus sweeping the globe, th...
By Shane Thornal | Trends Conversion COVID-19 Digital MediaGoogle recently announced that it will be eliminating third-party cookies o...
By Shane Thornal | Digital Fundraising Digital MediaDon’t write off young donors.
By Shane Thornal | Digital Fundraising Leadership Digital Media Social MediaIf you’re reading this, you’re probably already aware that Google offers no...
By Shane Thornal | Google Grant Management Digital Fundraising Digital MediaGoogle just released updates on their enrollment process and campaign manag...
By Shane Thornal | Google Grant Management Digital Fundraising Digital MediaHubSpot’s 2018 State of Inbound study noted some serious top marketing chal...
By Shane Thornal | Digital Fundraising Strategy Donor Lifecycle Digital Media CultivationRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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