Ben Labay thinks about conversion optimization
“When you think about an optimization program, it’s all about solving probl...
Let’s face it: Fundraising isn’t exactly on the cutting edge of innovation. For an industry that prides itself on human connection, we sometimes act lik[...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
“When you think about an optimization program, it’s all about solving probl...
By RKD Group | Podcast Conversion Strategy Data & AnalyticsAs Abraham Lincoln said, “The best way to predict the future is to create i...
By Thalamus "T" Hill | COVID-19 Acquisition Data & AnalyticsThe COVID-19 pandemic has forced nonprofit organizations to adapt their app...
By Karla Baldelli | COVID-19 Mid-Major Donors EventsWe’ve seen seismic shifts in the way nonprofit organizations operate during...
By Karla Baldelli | COVID-19 Mid-Major Donors EventsWe live in a digital world. Email marketing, digital advertising and paid s...
By Jenn Thompson | Digital Fundraising Email CultivationThe arrival of COVID-19 in North America was marked by a series of event po...
By David Miller | COVID-19 Multichannel Fundraising Animal CareYou’re probably tired of hearing about the importance of data integration. ...
By Amanda Wasson | Data Privacy Multichannel Data & AnalyticsChinLin Pan contributed to this report. Digital advertising is a versatile,...
By Ashley Walker | Conversion Digital MediaIn this episode of our podcast, RKD Group: Thinkers, we sit down with Erica...
By RKD Group | Podcast Strategy Stewardship Sustainer DonorsCooperative databases (better known as co-ops) are a valuable tool for acqu...
By Anne Lobban | Direct Mail Fundraising Acquisition
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