Direct mail: The power of your offer
Why are you writing to me today?
Jeff Shuck and Jennifer Mulholland are co-authors of “Leading with Light” and principals at Plenty Consulting. Experts in conscious leadership and busin[...]
The landscape of nonprofit fundraising is currently undergoing a radical transformation. You may not see it in your day-to-day work, but I bet you can f[...]
Why are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationHubSpot’s 2018 State of Inbound study noted some serious top marketing chal...
By Shane Thornal | Digital Fundraising Strategy Donor Lifecycle Digital Media CultivationFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationThe donor lifecycle is a lens on your donor database that allows you to vie...
By Max Bunch | Donor Lifecycle Donor Retention Stewardship CultivationFundraising appeal emails, or eAppeals, are essential to any nonprofit’s di...
By Jenn Thompson | Optimization Digital Fundraising Conversion Email CultivationIn general, it’s good to outline a year of planned fundraising campaigns an...
By Jenn Thompson | Optimization Digital Fundraising Email Cultivation
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
connect@rkdgroup.com 1 800 222 6070 Privacy policy
Leave a comment: