Direct mail: The power of your offer
Why are you writing to me today?
Animal welfare organizations don’t struggle with heart. They struggle with bandwidth.
Monthly sustaining giving is one of the fastest-growing segments of fundraising. In this article, we’ll focus on recurring giving with a different lens:[...]
Why are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationHubSpot’s 2018 State of Inbound study noted some serious top marketing chal...
By Shane Thornal | Digital Fundraising Strategy Donor Lifecycle Digital Media CultivationFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationThe donor lifecycle is a lens on your donor database that allows you to vie...
By Max Bunch | Donor Lifecycle Donor Retention Stewardship CultivationFundraising appeal emails, or eAppeals, are essential to any nonprofit’s di...
By Jenn Thompson | Optimization Digital Fundraising Conversion Email CultivationIn general, it’s good to outline a year of planned fundraising campaigns an...
By Jenn Thompson | Optimization Digital Fundraising Email Cultivation
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