Show donors your gratitude year-round
We’ve all heard the data. Today’s donors feel a lack of connection to nonpr...
Let’s face it: Fundraising isn’t exactly on the cutting edge of innovation. For an industry that prides itself on human connection, we sometimes act lik[...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
We’ve all heard the data. Today’s donors feel a lack of connection to nonpr...
By Lisa Rossi | Donor Retention StewardshipIn the hustle and bustle of Giving Tuesday and the holiday season in genera...
By RKD Group | Donor Retention Nonprofit Industry Data & Analytics“We don’t speak enough about impact. We don’t invest enough in evaluation a...
By RKD Group | Podcast Donor Retention StewardshipAs you begin preparations for January’s direct mail appeals, now is the per...
By Lynn Howes | Donor Retention Direct Mail Fundraising Data & AnalyticsThe Fundraising Effectiveness Project just released their Quarterly Fundrai...
By Justin McCord | Donor Retention Multichannel Fundraising Leadership Nonprofit Industry Data & Analytics46% of donors report that a lack of connection would cause them to give les...
By Justin McCord | Optimization Digital Fundraising Strategy Donor Lifecycle Donor Retention User Experience CultivationRecently published in DMAW Advents Newsletter The 2016 U.S. Trust Study of ...
By Andrew Laudano | Strategy Donor Lifecycle Donor Retention Multichannel User ExperienceThroughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship Cultivation
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