Angel Aloma thinks about loving your donor
“We don’t speak enough about impact. We don’t invest enough in evaluation a...
Let’s once again dive into the depths of the RKD Animal Care Benchmark, and this time, let’s look at year-over-year retention rates. This overall rate a[...]
At this year’s Google I/O, AI stole the spotlight—with major updates that will reshape how users search, how ads are delivered and how marketers measure[...]
“We don’t speak enough about impact. We don’t invest enough in evaluation a...
By RKD Group | Podcast Donor Retention StewardshipAs you begin preparations for January’s direct mail appeals, now is the per...
By Lynn Howes | Donor Retention Direct Mail Fundraising Data & AnalyticsThe Fundraising Effectiveness Project just released their Quarterly Fundrai...
By Justin McCord | Donor Retention Multichannel Fundraising Leadership Nonprofit Industry Data & Analytics46% of donors report that a lack of connection would cause them to give les...
By Justin McCord | Optimization Digital Fundraising Strategy Donor Lifecycle Donor Retention User Experience CultivationRecently published in DMAW Advents Newsletter The 2016 U.S. Trust Study of ...
By Andrew Laudano | Strategy Donor Lifecycle Donor Retention Multichannel User ExperienceThroughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationThe donor lifecycle is a lens on your donor database that allows you to vie...
By Max Bunch | Donor Lifecycle Donor Retention Stewardship CultivationThis is no secret: Siloed direct mail and digital fundraising to retain don...
By Jarred Schremmer | Donor Retention Multichannel Fundraising Stewardship Digital Media
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