Have you checked your donor database lately?
As you begin preparations for January’s direct mail appeals, now is the per...
In this episode of the RKD Group: Chat podcast, Scott Bjork, the President and CEO of Memphis Union Mission, shares his unconventional journey to nonpro[...]
In the ever-evolving landscape of nonprofit fundraising, it’s clear that the traditional channel-first mindset is no longer sufficient. For too long, we[...]
As you begin preparations for January’s direct mail appeals, now is the per...
By Lynn Howes | Donor Retention Direct Mail Fundraising Data & AnalyticsThe Fundraising Effectiveness Project just released their Quarterly Fundrai...
By Justin McCord | Donor Retention Multichannel Fundraising Leadership Nonprofit Industry Data & Analytics46% of donors report that a lack of connection would cause them to give les...
By Justin McCord | Optimization Digital Fundraising Strategy Donor Lifecycle Donor Retention User Experience CultivationRecently published in DMAW Advents Newsletter The 2016 U.S. Trust Study of ...
By Andrew Laudano | Strategy Donor Lifecycle Donor Retention Multichannel User ExperienceThroughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationThe donor lifecycle is a lens on your donor database that allows you to vie...
By Max Bunch | Donor Lifecycle Donor Retention Stewardship CultivationThis is no secret: Siloed direct mail and digital fundraising to retain don...
By Jarred Schremmer | Donor Retention Multichannel Fundraising Stewardship Digital MediaMany nonprofits have either neglected or mismanaged their mid-level donors....
By Max Bunch | Donor Retention Mid-Major DonorsRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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