Gen X is ready to be the next great giving generation
Generation X can no longer be ignored by nonprofits. In fact—propelled by t...
GivingTuesday’s latest analysis on “The Perception Effect” confirms something many in the nonprofit space have probably felt firsthand: When people see [...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
Generation X can no longer be ignored by nonprofits. In fact—propelled by t...
By Justin McCord | Trends Strategy Multichannel Fundraising Data & AnalyticsIt’s no secret that nonprofit organizations saw record levels of response f...
By Lynn Howes | Fundraising Food Banks Year-End Giving Animal CareI started my career on the charity side, where I spent roughly two decades ...
By Chris Thomas | Fundraising LeadershipLife’s most valuable lessons are often learned in the crucible of hardship.
By Tim Kersten | Trends FundraisingThe arrival of COVID-19 in North America was marked by a series of event po...
By David Miller | COVID-19 Multichannel Fundraising Animal CareAs November 2020 looms, we’re entering perhaps the most charged political f...
By Tim Kersten | Multichannel Fundraising Nonprofit Industry ElectionEach year, as the leaves begin to change color and fall from the trees, we ...
By Billy Vaudry | Multichannel Fundraising Year-End GivingFor more than a century, the last two months of the year has been associate...
By Justin McCord | Multichannel Fundraising Leadership Year-End GivingThe Fundraising Effectiveness Project just released their Quarterly Fundrai...
By Justin McCord | Donor Retention Multichannel Fundraising Leadership Nonprofit Industry Data & AnalyticsThroughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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