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FEP report: December slide continues in 2019

The Fundraising Effectiveness Project just released their Quarterly Fundrai...

By |   Donor Retention Multichannel Fundraising Leadership Nonprofit Industry Data & Analytics
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What Happened to Giving in December 2018?

Throughout 2018, giving trends were positive. Then came December and a surp...

By |   Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End Giving
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Digital media: Multichannel renewal found here

This is no secret: Siloed direct mail and digital fundraising to retain don...

By |   Donor Retention Multichannel Fundraising Stewardship Digital Media
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Yes, direct mail still works

Digital fundraising is a game changer for nonprofits and continues to evolv...

By |   Trends Direct Mail Fundraising Multichannel Fundraising Mid-Major Donors

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