The rise of meaningfulness and cause marketing
Have you ever found yourself pausing and asking, “What’s my purpose?”
For many Salvation Army organizations, the conversation around fundraising growth often centers on two priorities: acquiring new donors and cultivating [...]
My dad shared some great wisdom with me when I was restoring my first car, a 1969 Volkswagen Beetle.
Have you ever found yourself pausing and asking, “What’s my purpose?”
By Justin McCord | Strategy BrandWhy are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationHubSpot’s 2018 State of Inbound study noted some serious top marketing chal...
By Shane Thornal | Digital Fundraising Strategy Donor Lifecycle Digital Media CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationRKD’s Digital team spends a lot of time focused on user experience, or UX.
By Tim Kersten | Strategy Multichannel User Experience Nonprofit Industry
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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