Animal welfare organizations don’t struggle with heart. They struggle with bandwidth.
Monthly sustaining giving is one of the fastest-growing segments of fundraising. In this article, we’ll focus on recurring giving with a different lens:[...]
Throughout 2018, giving trends were positive. Then came December and a surp...
By Justin McCord | Trends Optimization Strategy Donor Lifecycle Donor Retention Multichannel Fundraising Nonprofit Industry Year-End GivingWith the turn of each calendar year, digital marketers must evaluate what’s...
By Justin McCord | Trends Optimization Digital Fundraising Nonprofit IndustryThe New York Attorney General’s office recently released a report ostensibl...
By Justin McCord | Nonprofit IndustryRKD’s Digital team spends a lot of time focused on user experience, or UX.
By Tim Kersten | Strategy Multichannel User Experience Nonprofit IndustryNonprofit development departments are nervous, and for good reason. Fundrai...
By Justin McCord | Trends Digital Fundraising Direct Mail Fundraising Nonprofit Industry“How are we going to hit our aggressive goals this year?”
By Justin McCord | Trends Digital Fundraising Nonprofit IndustryRKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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