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Why you need to change your approach to multiyear donors

The donor lifecycle is a lens on your donor database that allows you to vie...

By |   Donor Lifecycle Donor Retention Stewardship Cultivation
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How do you measure influence?

Digital display ads are effective, flexible, and a great way to target spec...

By |   Digital Fundraising Conversion Attribution Digital Media
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Digital media: Multichannel renewal found here

This is no secret: Siloed direct mail and digital fundraising to retain don...

By |   Donor Retention Multichannel Fundraising Stewardship Digital Media
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Yes, direct mail still works

Digital fundraising is a game changer for nonprofits and continues to evolv...

By |   Trends Direct Mail Fundraising Multichannel Fundraising Mid-Major Donors
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12 donation form best practices for nonprofits

Your digital fundraising growth is directly tied to the effectiveness of yo...

By |   Optimization Digital Fundraising Conversion Donation Pages
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What U.S. nonprofits need to know about GDPR

The General Data Protection Regulation (GDPR) is a standard data protection...

By |   Data Privacy Digital Fundraising GDPR
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Nonprofit conferences: Add these to your 2026 calendar

By |   Conferences Nonprofit Industry
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International Women's Day: Celebrating Female Leadership

In honor of International Women’s Day, we are celebrating the exemplary gro...

By |   RKD
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6 tips for effective email appeals

Fundraising appeal emails, or eAppeals, are essential to any nonprofit’s di...

By |   Optimization Digital Fundraising Conversion Email Cultivation
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How Recent Changes to Facebook Impact Nonprofits

Nonprofit fundraisers and marketers need to sharpen their digital strategy ...

By |   Digital Fundraising Facebook Digital Media Social Media

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