Direct mail: The power of your offer
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Abby Graf, vice president of programs at the Nonprofit Alliance (TNPA), is one of the most thoughtful leadership facilitators in the sector. On this epi[...]
Fundraising follows need. And with increasing 2025 needs, donors have responded. We observe that trend in our just released Q3 2025 Benchmarks, in which[...]
Why are you writing to me today?
By Billy Vaudry | Optimization Strategy Direct Mail Fundraising Acquisition CultivationThe New York Attorney General’s office recently released a report ostensibl...
By Justin McCord | Nonprofit IndustryMore and more nonprofits are reporting security breaches in their digital m...
By Justin McCord | Data Privacy Digital Fundraising Donation PagesHubSpot’s 2018 State of Inbound study noted some serious top marketing chal...
By Shane Thornal | Digital Fundraising Strategy Donor Lifecycle Digital Media CultivationRKD Group is no longer providing email append services to our clients. In o...
By Justin McCord | Digital Fundraising Attribution GDPR EmailFewer than half of donors (42.6%) made repeat gifts to U.S. organizations i...
By Max Bunch | Donor Retention Stewardship Acquisition CultivationNonprofits have 60 days to get a second gift. If you accomplish this tall t...
By Max Bunch | Strategy Donor Lifecycle Donor Retention Stewardship CultivationRKD’s Digital team spends a lot of time focused on user experience, or UX.
By Tim Kersten | Strategy Multichannel User Experience Nonprofit IndustryNonprofit development departments are nervous, and for good reason. Fundrai...
By Justin McCord | Trends Digital Fundraising Direct Mail Fundraising Nonprofit IndustryIf you’re a U.S. based nonprofit, you need to deepen your understanding of ...
By Justin McCord | Data Privacy Digital Fundraising GDPR
RKD Group is a leading fundraising and marketing provider to hundreds of nonprofit organizations. We have a team of experts with deep skill sets in direct response marketing.
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